(05 / 09) Case study
Aesthetic
The first website for a cosmetology clinic in central Kyiv, which had only Instagram before. Patients see the prices before they call; the average order value grew by 30%.
(01) The brief
The clinic had three departments and dozens of procedures, but its only online presence was Instagram. Patients called every day to ask for prices. It needed a first website that answers those questions itself and brings bookings.
(02) What we did
A website you trust from the first screen
We put the brand lilac on a dark background: the clinic looks more expensive and the procedure photos do not get lost. Dentistry, trichology and cosmetology got separate pages. Prices on the site were the client's firm requirement: the price list is split into sections that open on a click. The booking button stays in the header, so nobody has to look for it.
(03) Result
What the client got
- 01
+30%
average order value after launch — patients choose a procedure knowing the price
- 02
1 click
to the booking form from anywhere on the site
- 03
0 PDFs
every price right on the page, no files and no calls
(04) Inside the site
A service page has everything a patient wants to know before the visit: what the treatment is, how it goes and what it costs. The front desk only has to confirm the time.
(05) Mobile
People look for a clinic on their phone, often in the evening. The mobile version keeps the same order: offer, services, booking. No pinching to zoom.
